ALEXA SCAGLIONE
As a passionate and dedicated graphic designer, I strive to create visually compelling designs that communicate ideas clearly and effectively. With a strong foundation in design principles, I constantly seek out new techniques, trends, and technologies to push the boundaries of my creativity. I am a firm believer in continuous growth whether it's mastering new software, experimenting with fresh design styles, or learning from every project and collaboration.Whether designing for print, digital media, or branding, I aim to bring a unique perspective and attention to detail to every project, while keeping an open mind for new opportunities to learn and improve.
Advertising
Advertisements play a crucial role in modern society by promoting products, services, and brands to a wide audience. They serve as a bridge between businesses and consumers, conveying messages that can influence purchasing decisions and shape public perceptions.
Zio’s Bakery wanted signage that attracts and draws in customers from passersby, with the use of images to help capture their attention and encourage them to come inside. They specifically wanted to advertise that they serve breakfast and Apple Cider Donuts.
CELLPHONE CPR- These digitally printed signs were mounted on an A-frame to attract customers, highlighting the business's ability to fix computers and iPads at a low cost. The use of typography and imagery effectively communicates the message, encouraging potential customers to come in.
AMERIPRISE BANNER
STONE SOUPE CATERING BOX DESIGN
NY SUN SOLAR VEHICLE MAGNET
SOAKTOWN CARWASH ALUMINUM SIGNS
COMMERCIAL
SIGNAGE
Commercial signage is crucial for the success of any business, as it serves multiple key functions that contribute to visibility, brand recognition, and customer engagement. Effective signage helps attract attention, guiding potential customers to a business while reinforcing its brand identity.
WINDOW GRAPHICS
BDNY is a brow design storefront. The company wanted to advertise the full range of services they offer, since it’s not just brow-related. The company’s branding has a clean, professional look, so I aimed to match that aesthetic by adding window graphics to their front window.
Pantano’s is an eatery that offers a variety of services and takes pride in showcasing their amazing food through high-quality photos. They wanted me to display these images on the outside of their windows, allowing passersby to be drawn in and attracting new customers.
SOCIAL MEDIA
Social media advertising has become an essential tool for businesses in the digital age, offering a unique platform to connect with a vast and diverse audience. With billions of active users across platforms like Facebook, Instagram, TikTok, and LinkedIn, social media allows brands to target specific demographics with precision, ensuring their messages reach the right people at the right time.
PEPSI x BEATS CAMPAIGN (CONCEPT)
HOLIDAY CRAFT ADVERTISEMENTS (CONCEPT)
WILDFIRE PREVENTION CAMPAIGN (CONCEPT)
CENTER ISLAND CONTRACTING
Pickleball Xpress
SENIOR PROJECT
Many high school athletes struggle with the uncertainty of how to navigate the college recruitment process. I personally faced this challenge and knew there had to be a better way. That's why I created Commence Athletics, a facility designed to simplify the recruitment journey for both athletes and college coaches. Our goal is to eliminate the confusion by offering expert guidance, personalized recruiting support, and access to a top-tier sports field for practice at any time. At Commence Athletics, athletes can focus on improving while coaches find top talent with ease.
DIGITAL ADVERTISEMENTS
BAGEL CAFE MENU BROCHURE (TRI FOLD)
AMC REBRANDING BOOKLET (CONCEPT)
TIM WHITE BROCHURE
COYLE’S ICECREAM MENU BROCHURE
BIRTHDAY INVITATION
SEATING CHART
ZIO’S BAKERY BANNER
Pickleball Xpress Flyers
STONE SOUPE CATERING BAG DESIGN
STONE SOUPE SALAD MENU
GOLD’S GYM FLYER
